Guests Can Choose Self-Guided Tours or Charter Van Tours CHICO, Calif. -- (June 18, 2013) – For the third consecutive month, participating farms on the Sierra Oro Farm Trail will be open from 11 a.m. - 4 p.m. on Sunday, July 7, as part of a new “Ag Tourism 1st Sundays” program. “Celebrate America’s Independence: Support Locally Grown” is the tour theme in July, perfect for the extended holiday weekend. All farm tour guests can explore participating farms and wineries on their own or opt to reserve an exclusive charter van tour. Lunch and a historical tour are included with the charter van tours, which are perfect for individuals, couples or groups of friends, families or colleagues. Launched in May, this new “Ag Tourism 1st Sundays” program will continue on the first Sunday of every month through 2013. “The Sierra Oro Farm Trail supports local ag-tourism efforts in Butte County and is proud to offer first Sunday of the month farm trail tour options for locals and visitors looking to explore Butte County,” said Nicole Johansson, Sierra Oro Farm Trail event organizer. “The new ‘1st Sundays’ effort is building a nice following and we look forward to having more community residents and tourists explore the region by spending an afternoon on the farm trail.” With three pick-up points in July -- one in Chico, Oroville and Paradise -- the charter van tour routes will alternate North County or South County farms, and the pre-planned routes are listed at Specific farm destinations will rotate as will the theme, so there will always be a new tour to take, allowing guests to meet the farmers, learn more about the region, and relax and experience the rich agriculture and boutique wineries of Butte County. The planned “Celebrate America”” charter tour stops for the July 7 “Ag Tourism 1st Sunday” include the following: Calolea Olive Oil Hickman Family Vineyards Grey Fox Winery (lunch served, included in the charter van ticket price!) Quilici Vineyards and Winery Long Creek Winery Charter tour ticket prices are $50 for one person or $80 per couple and the price includes lunch and free tastings at each farm and winery. Ticket prices do not include purchases made at any of the stops. Participants who are interested in reserving their own charter van can also customize their route, as long as they have a group of least 10 people. Special pricing is available for groups and interested guests are encouraged to call 530-891-5556 for details. In addition to the chartered van tours, all 16 participating farms will be open free for visitors to explore on their own. These self-guided tours do not include lunch, free tastings or purchases made at any of the stops. The “plan your route” feature at allows all visitors to customize their own tour by mapping their desired destinations together. The Sierra Oro Farm Trail would like to thank these farms participating in the “Ag Tourism Sundays” program: Bertagna Son Kissed Vineyards, Calolea Olive Oil, Dog Creek Cellars *NEW!*, Gale Vineyards, Grey Fox Winery, Hickman Family Vineyards, La Rocca Winery and Tasting Room, Lodestar Farms, Long Creek Winery, Maisie Jane’s California Sunshine Products, Morse Farms, Noble Orchards, Quilici Vineyards and Winery, Wagon Wheel Market. The Sierra Oro Farm Trail is sponsored by the Butte County Farm Bureau, Chico Chamber of Commerce, Quadco Printing and Tri Counties Bank. For more information visit or call 530-891-5556 Traci Rockefeller Cusack T-Rock Communications 916-213-4373